In a world increasingly fragmented by noise and distraction, one Indian brand is reweaving the threads of wholeness, purpose, and inner power into everyday life. One in the Universe (OIU), founded by TEDx speaker, author, and leadership coach Kuruva Venkataramana Murthy, is redefining healing—not as a therapy session or a retreat, but as a lifestyle.
From spiritual fashion to energy-embedded wall art, from soul-stirring books to transformative coaching frameworks, OIU is India’s only holistic transformation brand that integrates consciousness into the very fabric of daily living.
The Birth of a Movement
Rooted in Murthy’s personal journey of stillness, leadership, and spiritual exploration, One in the Universe was born from a bold vision: to make healing accessible and experiential across the spectrum of human activity. “Healing is not something you do on weekends. It’s how you live, dress, decorate, read, and relate,” says Murthy.
The brand doesn’t just offer products—it offers experiences that speak to the deeper self. Every OIU creation is designed to evoke presence, remembrance, and reconnection—with oneself and the universe.
Four Verticals of Healing
What makes OIU distinct is its 4-fold healing ecosystem, each rooted in symbolic meaning and spiritual energy:
1. Healing Through Fashion
OIU’s clothing line isn’t about trends—it’s about transformation. Their range of sarees, kurtis, t-shirts, shirts, and bedsheets are infused with spiritual symbolism and cultural memory. Each pattern, motif, and color palette is thoughtfully curated to evoke emotional healing, ancestral connection, and vibrational balance.
For instance, certain sarees are designed to align with specific chakras, while bedsheets carry geometric yantras and ancient mantras meant to restore peace in sleep spaces. This is fashion not just worn—but felt.
2. Healing Through Books
Murthy’s authorship forms the intellectual and energetic core of OIU’s narrative. His three books offer distinct doorways into the soul:
- “How Chakras Liberate You from Your Karma” – a spiritual toolkit for inner alignment and karmic release
- “Inspire. Impact. Ignite.” – a story-driven leadership guide exploring the power of presence and purpose
- “AI-Driven Leadership: Adapt. Amplify. Accelerate” – a bold treatise on harmonizing dharma with the digital age
Each book is an invitation to journey inward while also stepping powerfully into one’s leadership calling.
3. Healing Through Canvases
Art becomes alchemy in this vertical. OIU offers symbolic wall art and story-embedded canvases that convert homes, offices, and sacred spaces into energetic sanctuaries.
Whether it’s a mandala representing the flame of consciousness or a modern abstraction channeling the five elements (Pancha Mahabhutas), each piece is a portal to calm, clarity, and cosmic alignment.
4. Healing Through Coaching
At the heart of OIU’s philosophy is the idea that leadership is not a title—it’s a story. Murthy’s flagship coaching programs like The Leadership Rebirth Circle, The Flame Code, and The Spark Movement are crafted to guide individuals and organizations into soulful leadership.
Backed by signature frameworks such as TRACK, STORY, EVOKE, ACE, and the Panchasheel Principles, the coaching methodology is deep, structured, and deeply human. From corporate CXOs to first-time seekers, the programs have touched thousands globally.
A Vision Fueled by Soul
OIU’s vision is both spiritual and societal: to empower men and women on their soul’s journey through a fusion of energy-aligned fashion and healing education. It’s about more than self-expression—it’s about self-realization.
The mission echoes this purpose, aiming to foster a global community that embraces authenticity, confidence, and inner radiance through OIU’s healing touchpoints.
India’s Soul-Centric Brand for a New Age
In an era where brands chase virality and visibility, One in the Universe is choosing depth. It’s not merely selling products—it’s curating a new way of being. With a focus on symbolism, energy, story, and soul, OIU is quietly but powerfully transforming India’s conscious consumption landscape.
In Murthy’s words, “You are already the leader you seek. Our work is to remind you.”
