The event, recognized for honoring entrepreneurs who drive innovation while staying rooted in culture, saw participation from hundreds of startups across the state. Representing his brand Optiewear, Bakshi emerged as a standout entrepreneur in the category, securing the award for his vision of combining traditional craftsmanship with modern design.
Optiewear: A Story of Legacy and Innovation
Established as a family venture in 1988, Optiewear has transformed over the decades into one of Bengal’s most distinctive eyewear brands. Built on the pillars of heritage craftsmanship, the brand blends Bengali cultural elements with contemporary fashion, creating eyewear that tells a story beyond its function.
“In a world dominated by global giants, we wanted to create something that reflects our Bengali culture, our Indian roots, and yet competes globally in terms of quality and design,” said Abhiprit Bakshi, after receiving the award. “This recognition is not just for me but for every small entrepreneur carrying forward their family’s legacy into the new age.”
Bengal’s Own Eyewear Brand
Unlike mass-produced accessories, Optiewear offers eyewear that celebrates Bengal’s cultural identity, combining decades of expertise with a forward-looking approach to design. Each pair of glasses carries forward a narrative of care, tradition, and modern elegance.
What Makes Optiewear Unique:
Family Heritage Since 1988
Eyewear Crafted in Bengal, For the World
A Fusion of Traditional Design and Modern Style
Storytelling Through Fashion Accessories
A New Chapter for Bengal’s Startup Scene
The award, part of a larger initiative by FOSBECCI to highlight promising businesses from Bengal, reinforces the growing presence of regional brands in national and global markets. Optiewear represents this new wave of cultural entrepreneurship—businesses that value identity, craftsmanship, and community, while embracing innovation and growth.
With this recognition, Optiewear aims to further expand its presence, continuing to create eyewear that isn’t just about vision correction or fashion—it’s about belonging to a story that started in Bengal and now belongs to the world.
For updates and new collections, follow Optiewear on Instagram: https://www.instagram.com/optiewear
