At NovaCurro Naturals, we create innovative, research-driven pet care solutions that are safe, effective, and naturally inspired. Our mission is simple – to design products that support pets’ wellness without harmful side effects, combining science, nature, and uncompromising quality.
As a devoted pet parent, co founder Vaidehi Gupte understands the need for premium, trustworthy pet products. Her vision is to bring thoughtfully formulated solutions that fill gaps in pet care while meeting the highest safety standards.
Our current range includes CoolSim, a cooling antiseptic mist for heat relief, ONoPain, a natural pain management solution, along with grooming aids, supplements, fragrances, and functional treats. Each product is developed with plant-based actives, bioactive compounds, and scientific validation for maximum efficacy and safety.
Traditional products often rely on chemicals, leading to irritation or long-term health risks. NovaCurro Naturals challenges this by embracing green chemistry and clean-label formulations, ensuring wellness without compromise.
Coming soon: a thoughtfully designed line of pet accessories to complement our wellness range, further enhancing comfort, care, and lifestyle for pets.
Expanding into premium pet accessories, NovaCurro is set to introduce a line comprising ergonomically designed harnesses, leads, rain gear, belts, and buckles, carefully engineered for skin sensitivity, comfort, and biomechanical safety. These products are designed to minimize pressure points, reduce strain from pulling and tugging, and ensure long-term comfort through material innovation and precision design.
Additionally, a novel tick-control formulation is under development, integrated into shampoos and conditioners to deliver targeted protection against ticks and fleas. Using advanced botanical extracts and bio-compatible actives, the range aims to disrupt parasite life cycles while maintaining coat health and skin integrity—setting a new benchmark in safe, effective parasite control.
